Rae Monet, who designed my website, created the business card and I simply loaded it up into VistaPrint and that was it - no fiddling around on my part!
What I love is that it carries over my brand - when you get the business card and visit my website, you will instantly KNOW you're in the right place. That's exactly what I'm going for here.
Honestly, I don't need the card to give to agents/editors or publishing professionals - because they don't want author cards. We take their cards, they don't take ours. So, the business card for me is to promote to a possible fan base, to make contacts, to give people an easy (and hopefully eye-catching) way to find me online and CONNECT.
Now...the back of the card.
I've been reading blog posts and taking a look at other author cards I've picked up at various conferences over the years and I knew this is where I really needed to make some choices. Leave the back blank? Add my email and other links?
Since the business card is a tool mostly for me to promote, by leaving it places I frequent, handing it to people that ask about my writing or tossing into a swag mailing - it's all about bringing people to where I am online.
The great thing about the QR code is that I can control where it points at any given time. Have a new release I'm promoting? I can point the QR code right to the buy page! Right now I'm looking to build my newsletter base, so the QR code takes the clicker to my newsletter signup form! (September first starts a new give-away, so if you aren't a subscriber to my newsletter list, go ahead and scan it and sign up right from your phone!)
Do you "do" the business card thing? What's on the back of your card?